Influencer Marketing Basics

Influencer Marketing Basics Legal & Compliance

How American Gen Z and Millennials Engage with Influencer Marketing

1. The Evolving Landscape of Influencer Marketing in the USInfluencer marketing has become a core part of how brands connect with young Americans, especially Gen Z and Millennials. Over the…

Logan Thompson July 5, 2025

Influencer Marketing Basics Legal & Compliance

Building Long-Term Partnerships with Influencers: Relationship Strategies for US Brands

1. Understanding the Influencer Landscape in the USThe American influencer market is vibrant, ever-changing, and full of opportunities for brands wanting to build long-term partnerships. To connect with influencers effectively,…

Logan Thompson July 4, 2025

Influencer Marketing Basics Marketing & Branding

Navigating FTC Regulations and Legal Compliance in US Influencer Marketing

1. Understanding the FTC’s Role in Influencer MarketingIf you’re diving into influencer marketing in the United States, it’s essential to know about the Federal Trade Commission (FTC). The FTC is…

Logan Thompson May 16, 2025

Influencer Marketing Basics Marketing & Branding

Understanding the Different Types of Influencers in the US Market

Introduction to Influencer Marketing in the USInfluencer marketing has become one of the most powerful tools for brands looking to connect with American consumers. Over the past decade, the landscape…

Logan Thompson April 24, 2025

Influencer Marketing Basics Marketing & Branding

Building an Effective Influencer Marketing Campaign for American Audiences

1. Understanding the American AudienceWhy Knowing Your Audience MattersTo build an effective influencer marketing campaign for American audiences, you first need to truly understand who they are. America is a…

Logan Thompson April 24, 2025

Influencer Marketing Basics Marketing & Branding

The Ultimate Guide to Influencer Marketing in the US: Strategies That Work

1. Understanding the U.S. Influencer LandscapeInfluencer marketing in the United States is as diverse as the country itself. From New York to Los Angeles, influencers connect with audiences in unique…

Logan Thompson April 24, 2025